The Google Ads Agency for Campaigns That Convert.
Not all clicks are created equal. At Ike Media, we help professional services firms turn targeted traffic into tangible results - more qualified leads, more client inquiries, and more revenue clarity. No fluff. No wasted spend. Just campaigns designed to perform.
Ready to Start Generating High-Quality Leads?
What are Google Ads and Why They Should Be Part of Your Strategy.
Not all clicks are created equal.
Some people are just browsing. But others? They’re typing “urgent commercial lease advice Sydney” into Google - and they’re ready to act.
Google Ads is Google’s pay-per-click (PPC) advertising platform. It lets you show up at the top of search results when someone types in a keyword related to your service. You only pay when someone clicks your ad.
So instead of waiting to get found organically, you show up immediately in front of high-intent searchers - people who need help now.
That’s the what. Now here’s the why.
Done right, Google Ads can:
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Put your firm in front of high-intent searchers, right when they're ready to act
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Shorten the path from discovery to inquiry
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Deliver reliable, trackable ROI
Why Ike Media is The Top Google Ads Agency.
You're not hiring a freelancer. You're engaging a specialist Australian team with deep experience in all Google services.
Here’s what sets us apart:
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Australian Expertise: We build for your market - with local keyword intent, compliance awareness, and sector nuance.
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Senior-Led Strategy: No offloading to juniors. Your campaign is overseen by senior digital strategists with skin in the game.
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Clear Reporting: You'll always know what your budget is delivering. No jargon, no black box.
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Full Funnel Thinking: We align search campaigns with your broader marketing and brand strategy.
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No Lock-In Contracts: We earn our keep month to month with results, not fine print.
We're trusted by services firms across Sydney, Melbourne and nationally to drive real business outcomes - not vanity metrics.
Our PPC & Google Ads Management Services.
We manage the full funnel - from initial strategy through to copywriting, landing pages, and long-term optimisation.
Keyword Research & Campaign Strategy
Search behaviour is nuanced - especially in professional services. We don’t guess keywords. We conduct deep research into how your buyers think, search, and compare firms.
Then, we map that intelligence into tightly structured campaigns with segmented ad groups, audience layering, and clear conversion paths.
Ad Copywriting & Split Testing
Copy drives clicks. But more importantly, it drives trust. We write direct, relevant, and persuasive Google Ads that speak your client’s language – backed by structured A/B testing to find the most effective messages.
We continuously test variations in headlines, CTAs and value propositions to sharpen performance week-on-week.
Landing Page Optimistion for Higher Conversions
Getting the click is just the beginning. If your landing page doesn’t load fast, align to intent, and reduce friction - your lead is lost.
We build or advise on landing pages purpose-built for Google Ads, optimised for conversion (and compliance), with strong calls to action and mobile-first design.
Google Ads Management for Professional Services
Whether you're working with $3K or $30K per month, we treat every dollar like it matters.
Our team carefully manages bid strategy, budget pacing, and campaign structure to maximise ROI - not just impressions.
You’ll always have visibility into what’s working, what’s not, and where the next growth lever is.
Ongoing PPC Performance Optimisation
Google Ads success isn’t set-and-forget. We monitor every campaign weekly – adjusting bids, pausing underperformers, refining ad groups and rolling out new creative based on data, not hunches.
You’ll receive plain-English insights and proactive recommendations - so you’re always ahead of the curve, not playing catch-up.
Google Ads Management for Professional Services
Our niche is yours. We specialise in campaigns for:
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Law firms (family, commercial, litigation, and more)
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Accounting practices (compliance, advisory, SMSF)
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Private equity and M&A advisory
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Management consulting and B2B services
Our team understands the longer sales cycles, high-trust decision-making and complex search behaviours that define these sectors. We tailor your campaign accordingly – no ecommerce-style shortcuts here.
FAQs: Google Ads Marketing in Australia.
How much should I spend on Google Ads?
It depends on your goals, market competitiveness, and client value. For most professional services firms, starting budgets range from $2K to $10K/month. We’ll advise based on realistic ROI targets.
How soon will I see Google Ads results?
You can see initial traffic within 24–48 hours of launch. But meaningful data-driven optimisation typically takes 4–6 weeks to stabilise and scale effectively.
Can Google Ads work for services with longer sales cycles?
Yes - but the strategy has to match. We build campaigns that capture early intent, use remarketing and lead magnets, and support your nurture funnel.
Do I need a landing page?
Highly recommended. A purpose-built landing page can improve conversion rates by 2-5x. We can create or optimise one for you.
How does Ike Media measure success?
We focus on metrics that tie to business outcomes - qualified leads, cost per inquiry, and return on ad spend (ROAS). Not just impressions or click-through rates.
Can Google Ads work for referrals-based businesses?
Yes – and often better than expected. Even if referrals drive most of your work, Google Ads can capture the intent-driven demand that referrals miss. Think of it as intercepting buyers who are actively looking but haven’t been referred yet. We position your firm to show up with credibility when high-value prospects search independently – complementing, not replacing, your existing referral pipeline.
Get Your Free Google Ads Campaign Audit.
Not sure if your current Google Ads strategy is working as hard as it could be?
Request a free PPC audit from Ike Media. We'll review your campaign structure, keywords, ads and performance data - and give you honest, actionable insights on where to improve.
No hard sell. No pressure. Just real advice from senior strategists.
Get your free audit now.
